EQUINOX THE PURSUIT

HUSH | 2016

An immersive cycling experience, built  to drive competition and rally peak performance. Riders embark on a physical and mental journey where they engage in a series of digital games that motivate participants and drive group participation. HUSH created four new games: Earthquake, Daredevil, Firestorm & The Chase all of which are uniquely design to elevate the group fitness experience for Equinox members. 

Project Details Strategy and concept, experience design, design, animation, front-end development, testing, implementation

Press: TRUST COLLECTIVE