EQUINOX THE PURSUIT
HUSH | 2016
An immersive cycling experience, built to drive competition and rally peak performance. Riders embark on a physical and mental journey where they engage in a series of digital games that motivate participants and drive group participation. HUSH created four new games: Earthquake, Daredevil, Firestorm & The Chase all of which are uniquely design to elevate the group fitness experience for Equinox members.
Project Details Strategy and concept, experience design, design, animation, front-end development, testing, implementation
Press: TRUST COLLECTIVE